12th – 19th September 2026

A national moment for the future of farming and food

British Regenerative Farming Week is a new annual campaign created to celebrate, support and accelerate the regenerative farming movement across the UK.

Led and sponsored by RISE Re:Gen, the week will bring farmers, food businesses, retailers, bakeries, manufacturers, sustainability teams and supply-chain partners together around one shared aim: to champion farming practices that restore soil health, support biodiversity, strengthen rural communities and build a more resilient food system.

Why British Regenerative Farming Week matters

Regenerative farming is no longer a niche conversation. It is becoming central to how we think about food, climate, nutrition, nature and supply-chain resilience.

But for the movement to grow, it needs a clear, coordinated national platform — one that brings together the people already leading the way and gives more organisations the confidence and tools to take part.

British Regenerative Farming Week will create that platform.

It will give farmers a stage to tell their stories. It will give brands and food businesses a way to show meaningful support. It will give retailers, bakeries and manufacturers a reason to engage customers and colleagues. And it will give the wider industry a shared moment to recognise the role regenerative farming can play in shaping the future of British food.

How organisations can take part

British Regenerative Farming Week is designed to be easy to join, whether you are a farmer, food brand, bakery, retailer, manufacturer, hospitality business, sustainability team or supply-chain partner.

Ways to mark the week include:

Share a regenerative farming story

Publish a farmer profile, supplier story, short film, blog post or social media feature highlighting the people and practices behind regenerative farming.

Host a farm walk or open day

Invite customers, colleagues, chefs, buyers, journalists or local communities to visit a farm and see regenerative practices in action.

Run an in-store or online campaign

Retailers and food brands can highlight products linked to regenerative supply chains, share educational content, or create dedicated point-of-sale and digital storytelling.

Create a regenerative menu, bake or product spotlight

Bakeries, restaurants, cafés and foodservice operators can develop a special dish, loaf, pizza, pastry or menu feature using ingredients sourced from regenerative farms.

Organise a team learning session

Sustainability, procurement and supply-chain teams can host internal talks, webinars or lunch-and-learns to help colleagues understand regenerative farming and its relevance to their business.

Collaborate with farmers and suppliers

Brands can bring together farmers, millers, manufacturers, bakers, chefs and customers to explore how regenerative supply chains work in practice.

Share progress and commitments

Businesses can use the week to publish updates on their regenerative farming partnerships, sourcing strategies, pilot projects, targets or impact stories.

Support schools and communities

Participants can create educational resources, classroom talks, community events or simple explainers to help more people understand the connection between soil, food, nature and health.

Take part on social media

Use the campaign assets and shared messaging to post throughout the week, celebrate partners, amplify farmer voices and help build national visibility for the movement. Use the hashtag #regenerativefarmingweek

A flagship opportunity for brands and the wider industry

British Regenerative Farming Week offers a clear and credible way for organisations to demonstrate leadership in one of the most important food and farming conversations of our time.

For brands, retailers and manufacturers, it creates an opportunity to connect sustainability commitments with real people, real farms and real supply chains.

For bakeries, restaurants and foodservice businesses, it offers a way to bring regenerative farming to life through the products customers already know and love.

For supply-chain partners, it provides a shared platform to showcase collaboration, innovation and progress.

And for farmers, it creates a national stage to share practical experience, challenges, successes and the work already happening across British agriculture.

Own the moment. Share the movement.

British Regenerative Farming Week is more than a campaign. It is a chance to create a permanent national moment for a movement that is already reshaping the future of farming and food.

By bringing stories, resources and activity together in one place, RISE Re:Gen will help build recognition, participation and momentum year after year.

Whether you grow, make, sell, serve or support British food, this is your opportunity to take part.

Join British Regenerative Farming Week and help champion the future of farming from the ground up.

For hi res visuals please contact us!